A CRM your team actually keeps updated

Flexible, fast, and self-maintaining: enrichment and email sync fill the CRM so reps do not have to.

Self-updating CRM stack

Individual products and alternatives (12)

Attio

Run the pipeline

Attio is a data-driven, AI-native CRM built on a flexible relational data model that enables teams to customize their sales workflows, automate processes, and manage complex relationship networks.

Folk

Run the pipeline

Folk is a lightweight, relationship-focused CRM for sales teams, startups, and agencies that combines pipeline management, email campaigns, AI assistants, and contact enrichment in a simple, collabora…

HubSpot

Run the pipeline

HubSpot is an all-in-one CRM platform that provides marketing, sales, customer service, content management, and operations tools. Its free CRM serves as the foundation, with scalable Hubs that grow wi…

Clay

Enrich accounts

Clay is a no-code sales intelligence platform that automates lead enrichment and personalized outreach by aggregating data from 75+ providers, enabling GTM teams to build automated prospecting workflo…

Apollo

Enrich accounts

B2B prospecting, engagement, and intelligence platform.

Clearbit

Enrich accounts

Clearbit (now part of HubSpot) is a B2B data platform providing company and contact enrichment, website visitor identification, and intent data for go-to-market teams.

Fathom

Capture conversations

Fathom is an AI tool that automatically transcribes and summarizes video calls.

Granola

Capture conversations

Granola is an AI meeting note product that helps individuals and teams capture useful summaries without turning every conversation into a noisy collaboration event.

Fireflies.ai

Capture conversations

Fireflies.ai is an AI meeting assistant that automatically records, transcribes, summarizes, and analyzes voice conversations across video conferencing platforms, providing searchable meeting intellig…

n8n

Automate record updates

n8n is an open-source workflow automation platform that enables technical users to connect apps, APIs, and databases into automated workflows with a visual node-based editor and custom code support.

Zapier

Automate record updates

Zapier is a no-code automation platform that connects over 7,000 apps to automate workflows with triggers, actions, and conditional logic.

Make

Automate record updates

Make (formerly Integromat) is a visual automation platform that connects over 2,000 apps with a drag-and-drop workflow builder. It provides advanced automation capabilities including conditional routi…