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Folk is a lightweight, relationship-focused CRM for sales teams, startups, and agencies that combines pipeline management, email campaigns, AI assistants, and contact enrichment in a simple, collaborative interface.

Pricing

$24-80 / member / month

Founded

2020

Team size

11-50 employees

Headquarters

Paris, France

Folk preview

Preview from folk.app

At a glance

Pricing model

Per seat

Try before you buy

Free trial

Integrates with

LinkedInGmailOutlookWhatsAppGoogle Calendar+4

About Folk

Folk is a modern CRM built for teams that run on networking, outbound selling, and relationship-driven business development. The platform combines pipeline management, email campaigns, contact enrichment, and AI-powered assistants in a clean, intuitive interface inspired by productivity tools like Notion.

Folk syncs with email, calendar, WhatsApp, and LinkedIn, automatically capturing interactions and enriching contact records. The platform's AI assistants help with data entry, email drafting, and lead scoring, reducing the manual work typically associated with CRM usage.

Trusted by over 3,000 businesses worldwide, Folk is particularly popular with startups, agencies, and small sales teams who need powerful CRM functionality without the complexity of enterprise solutions. The platform integrates with 5,000+ tools via native integrations and Zapier.

Procurement & Fit

Structured facts from the vendor to help your security, finance, and procurement reviews move faster.

Trust

Security & compliance

The vendor hasn’t added security or compliance details yet.

Pricing

Commercial model

Pricing model: Per seat

Free trial: Yes

Free plan: No

Contract minimum: Not specified

Procurement

Purchasing & legal

The vendor hasn’t added purchasing & legal details yet.

Fit

Best-fit company size

Company-size fit has not been specified yet.

Buyer Fit & Positioning

Implementation & Procurement

Commercial Fit & Ecosystem

Proof, Outcomes & Momentum

Alternatives, Migration & Buyer Objections