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Attio is a data-driven, AI-native CRM built on a flexible relational data model that enables teams to customize their sales workflows, automate processes, and manage complex relationship networks.

Pricing

$0-119 / user / month

Founded

2019

Team size

51-200 employees

Headquarters

London, United Kingdom

Current deal

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Attio preview

Preview from attio.com

At a glance

Best for

Startup (1-50), Small business (51-200), Mid-market (201-1,000), Enterprise (1,000+)

Pricing model

Tiered plans

Try before you buy

Free trial · Free plan

About Attio

Attio is a next-generation CRM platform built on a proprietary relational database model that gives teams unprecedented flexibility in how they structure and manage customer data. Unlike traditional CRMs with rigid pre-defined objects, Attio allows teams to define custom data structures and relationships that match their specific workflows.

The platform features real-time contact syncing, automatic data enrichment, and AI-powered automations that help go-to-market teams move faster. Attio's Notion-inspired interface makes it intuitive for teams to build custom views, pipelines, and workflows without technical expertise.

Particularly popular with startups, venture capital firms, and modern GTM teams, Attio scales from a simple contact manager to a complex operational hub. The platform handles millions of records with sub-50ms latency and integrates with the tools teams already use.

Procurement & Fit

Structured facts from the vendor to help your security, finance, and procurement reviews move faster.

Trust

Security & compliance

The vendor hasn’t added security or compliance details yet.

Pricing

Commercial model

Pricing model: Tiered plans

Free trial: Yes

Free plan: Yes

Contract minimum: Not specified

Procurement

Purchasing & legal

The vendor hasn’t added purchasing & legal details yet.

Fit

Best-fit company size

Startup (1-50)Small business (51-200)Mid-market (201-1,000)Enterprise (1,000+)

Buyer Fit & Positioning

Implementation & Procurement

Commercial Fit & Ecosystem

Proof, Outcomes & Momentum

Alternatives, Migration & Buyer Objections