Heap vs Klaviyo
HeapBehavioral Analytics Platforms
CustomPublished price
KlaviyoMarketing Automation
Heap Behavioral Analytics Platforms The complete digital insights platform. | Klaviyo Marketing Automation Power smarter digital relationships. | |
|---|---|---|
| Overview | ||
| Category | Behavioral Analytics Platforms | Marketing Automation |
| What it is | Heap is a digital insights platform that automatically captures every user interaction on web and mobile, enabling product and marketing teams to analyze behavior retroactively without manual event tracking setup. | Klaviyo is an email and SMS marketing automation platform built for e-commerce, providing data-driven customer segmentation and personalized messaging. |
| Pricing | ||
| Published price | Custom Heap's own pricing page shows a free tier (up to 10k monthly sessions) then 'get an estimate' for Growth and 'custom' for Pro/Premier. Third-party sources (G2, LiveSession) cite t… | Free: $0 - Up to 250 contacts, 500 email sends/month Email: Starting at $20/month - Scales with contact count Email and SMS: Starting at $35/month - Email + SMS credits Pricing sc… |
| Pricing model | Tiered plans | Tiered plans |
| Free options | Free plan · Free trial | Free plan · Free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2013 | 2012 |
| Team size | 201-500 employees | 1,001-5,000 employees |
| Headquarters | San Francisco, California | Boston, Massachusetts |
| Featured clients | Freshworks, Pagely, Reciprocity | Glossier, Hydro Flask, Unilever, FILA |