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Heap is a digital insights platform that automatically captures every user interaction on web and mobile, enabling product and marketing teams to analyze behavior retroactively without manual event tracking setup.
Pricing
Tiered plans
Founded
2013
Team size
201-500 employees
Headquarters
San Francisco, California
Preview from heap.io
At a glance
Pricing model
Tiered plans
Try before you buy
Free trial · Free plan
About Heap
Heap is a digital analytics platform that differentiates itself through automatic data capture. The platform records every click, swipe, form submission, and page view without requiring manual event tracking code, enabling teams to analyze user behavior retroactively.
This autocapture approach means that product and marketing teams can ask new questions about user behavior at any time, without waiting for engineers to instrument new events. Heap's analysis tools include funnels, paths, retention analysis, and effort analysis to identify friction in user journeys.
Acquired by Contentsquare in September 2023, Heap continues to serve as a standalone platform focused on behavioral analytics. The platform is used by thousands of companies for product optimization, conversion rate improvement, and customer journey analysis.
Procurement & Fit
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Pricing
Commercial model
Pricing model: Tiered plans
Free trial: Yes
Free plan: Yes
Contract minimum: Not specified
Procurement
Purchasing & legal
The vendor hasn’t added purchasing & legal details yet.
Fit
Best-fit company size
Company-size fit has not been specified yet.
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