Best fit
Who should shortlist this first
- Business Intelligence Platforms buyers
Heap is a digital insights platform that automatically captures every user interaction on web and mobile, enabling product and marketing teams to analyze behavior retroactively without manual event tracking setup.
Pricing
Contact sales
Reviews
1,500+
Founded
2013
Team Size
201-500 employees
Free plan available
Heap is a digital analytics platform that differentiates itself through automatic data capture. The platform records every click, swipe, form submission, and page view without requiring manual event tracking code, enabling teams to analyze user behavior retroactively.
This autocapture approach means that product and marketing teams can ask new questions about user behavior at any time, without waiting for engineers to instrument new events. Heap's analysis tools include funnels, paths, retention analysis, and effort analysis to identify friction in user journeys.
Acquired by Contentsquare in September 2023, Heap continues to serve as a standalone platform focused on behavioral analytics. The platform is used by thousands of companies for product optimization, conversion rate improvement, and customer journey analysis.
Contact sales
Free: Up to 10K sessions/month, core analytics
Growth: Contact sales - Advanced features, team collaboration
Pro: Contact sales - Full platform, integrations
Enterprise: Custom - SSO, advanced security, dedicated support
Best fit
Buyer teams
Commercials
Pricing
Contact sales
Reviews
1,500+
Founded
2013
Team Size
201-500 employees
Procurement
Ecosystem
Alternatives
Trust
Executive scan
Heap is a business intelligence platforms product positioned for buyers that want stronger context around pricing, category fit, and real-world proof before committing to a shortlist.
How should buyers evaluate this profile?
Start with category fit, pricing posture, and buyer proof. Then confirm rollout support and procurement readiness directly with the vendor.
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