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Klaviyo is an email and SMS marketing automation platform built for e-commerce, providing data-driven customer segmentation and personalized messaging.
Pricing
$0-100+ / month
Founded
2012
Team size
1,001-5,000 employees
Headquarters
Boston, Massachusetts
At a glance
Best for
Content Creators, Marketing Teams
Pricing model
Tiered plans
Try before you buy
Integrates with
350+ Pre Built IntegrationsShopifyWooCommercePrestashopAdvertising platforms+4
About Klaviyo
Klaviyo is a marketing automation platform purpose-built for e-commerce businesses. It unifies email marketing, SMS marketing, mobile push notifications, and reviews into a single platform with deep integration into online stores.
Core capabilities include behavioral segmentation based on purchase history and browsing data, predictive analytics for customer lifetime value and churn risk, pre-built automation flows for abandoned carts, welcome series, and post-purchase follow-ups, and A/B testing across all channels.
Klaviyo differentiates itself through its native e-commerce integrations (Shopify, BigCommerce, WooCommerce, Magento) that provide real-time customer data for segmentation without requiring a separate CDP. Its data model is built around e-commerce events.
The platform scales from small Shopify stores on the free tier to enterprise brands sending millions of messages monthly.
Sync Klaviyo with Cubbie
Cubbie connects straight to the Klaviyo admin API, so your seats, usage, and plan stay current without anyone updating a spreadsheet. That is what turns renewals and unused licenses into something you can act on.
MembersActive profilesPlan tier
Connecting takes about a minute. Paste a read-only key from your Klaviyo admin settings. Cubbie never writes to your account.
Product Media
Buyer Fit & Positioning
Procurement & Fit
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Pricing
Commercial model
Pricing model: Tiered plans
Free trial: Yes
Free plan: Yes
Contract minimum: Not specified
Procurement
Purchasing & legal
The vendor hasn’t added purchasing & legal details yet.
Fit
Best-fit company size
Company-size fit has not been specified yet.
Implementation & Procurement
Commercial Fit & Ecosystem
Proof, Outcomes & Momentum
Alternatives, Migration & Buyer Objections
Buy through Cubbie
Klaviyo
Klaviyo doesn’t have a live offer on Cubbie yet, but you can still buy it through us. Request it and Cubbie’s procurement team will source pricing, negotiate terms, and set up the purchase for you.
Want a negotiated price? Request a quote for Klaviyo and Cubbie routes it to the vendor and our procurement team.
