ActiveCampaign

ActiveCampaign is a marketing automation software that combines email marketing, sales automation, and customer experience management.

Chicago, Illinois
2003
1,001-5,000 employees
Easy to Use
Strong Community Support
Seamless Integrations
Great Customer Support
Beginner Friendly
Description
Reviews
Contacts
Similar
Pricing
Deals

About the company

“The must-have intelligent marketing automation platform.”

ActiveCampaign is an effortless email and marketing automation software that creates & automates personalized customer experience. Reach your audience wherever they are, across email, SMS, ads, and other channels. Leverage ActiveCampaign’s powerful AI automations so you can focus on the work that matters most—building relationships, nurturing leads, and driving growth. 

Key Features

  • Marketing Automation: Automate the entire customer journey while maintaining control over every detail. Build, automate, and send compelling 1:1 email marketing campaigns, SMS, and more.
  • Content Creation: Use creative tools for emails, landing pages, AI-generated content, and more, to deliver professional campaigns that are beautiful and consistently branded. 
  • Marketing Segmentation: Target the right audience with precision by creating dynamic segments based on customer behavior, demographics, and more. 
  • Sales CRM: Helps you track deals, manage leads, and automate sales workflows. 
  • Audience Management: Organize and manage your audience easily, segmenting contacts based on specific attributes and behaviors for personalized messaging. 
  • Analytics & Reporting: Get valuable insights and track campaign performance, customer engagement, and sales metrics. 
  • Integrated AI: Automate tasks, personalize customer experiences, predict outcomes, and optimize your marketing efforts. 

Who’s It For? 

ActiveCampaign is for businesses of all sizes, but is especially suitable for small to medium-sized businesses that require advanced automation, CRM capabilities, and segmentation. It offers powerful tools that drive growth, without the need for extensive technical expertise.

Reviews

We love this product because it combines excellent support, seamless integration, and feature-rich in one comprehensive solution. The attraction to new customers by turning potential leads to customers functionality has been particularly valuable for our operations.

Verified Q2 2025

I was impressed at how far its automations can take you, letting you build finely targeted campaigns and segments. And its reporting offers you insight into almost all facets of your digital marketing, including page visits, geo-tracking, sales, and more.

Verified Q2 2025

The contact management features are great. So easy to set up tags and campaigns, and it integrates very nicely into Salesforce which is one of the most important features for my organization.

Verified Q2 2025

ActiveCampaign experience has been very smooth. It has allowed us to get our marketing campaigns up and running within a short period of time. With ActiveCampaign, our campaigns has gotten an impressively positive reception from our target audience. It has helped us to use personalized campaigns to supercharge our marketing which has helped us grow our business.

Verified Q2 2025

We have had a very high yielding experience with ActiveCampaign and we cannot stop praising it for the work it is doing. It has made it so easy for us to create very productive marketing campaigns that has supercharged our sales.

Verified Q2 2025

ActiveCampaign has made our marketing practices yield more and better results by helping us understand and adopt new personalized marketing campaigns that allows to target customers based on their needs. This has by a greater margin seen us have a great attraction to new customers by turning potential leads to customers.

Verified Q2 2025

I've been an ActiveCampaign user for about 8 years and couldn't run my company without it. The automation flows are incredible, intuitive and just work in the background to keep bringing people into my membership. I can easily integrate it with other platforms which is really helpful. I have multiple team members who all have learnt quickly how to use it and we use it daily.

Team & Point of Contacts

Michael Edward Rico
Chief Executive Officer
EmailLinkedIn Profile
Carine Roman
Head of Sales
EmailLinkedIn Profile
Kevin Martin
Head of Business Development
EmailLinkedIn Profile

Pricing

ActiveCampaign offers four pricing tiers. The pricing is dependent on the number of contacts. The pricing below is for 2,500 contacts per month.  

  1. Starter plan to get started with personalized marketing campaigns, starting at $39 per month. 
  2. Plus plan with automation and powerful customer insights, starting at $95 per month. 
  3. Pro plan for full omnichannel marketing automation, starting at $149 per month.
  4. Enterprise plan to run campaigns at scale with enterprise-level support, starting at $255 per month. 

A free trial is available.

ActiveCampaign

Deals

ActiveCampaign

**Summary of Deal**

ActiveCampaign is a marketing automation software that combines email marketing, sales automation, and customer experience management.

Easy to Use
Strong Community Support
Seamless Integrations
Great Customer Support
Beginner Friendly

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