AdRoll

AdRoll is a digital ad platform that helps brands run and optimize cross-channel marketing campaigns.

San Francisco, California
2007
501-1,000 employees
Easy to Use
Great Customer Support
Strong Performance
Reliability
Feature Rich

About the company

"Great digital ad campaigns don't have to be complicated."

AdRoll is a marketing platform built to help businesses grow their revenue by turning visitors into customers and customers into loyal fans. It brings together advertising, email marketing, and AI-powered insights all in one place, making it easier for you to reach your audience and engage them with personalized experiences to drive sales--all without needing a big marketing team. Whether you’re just getting started or looking to scale, AdRoll gives you the tools to grow smarter and faster.

Key Features

  • Retargeting: Re-engage visitors with dynamic ads to convert potential customers who didn’t convert initially.
  • Brand Awareness: Increase visibility across display, native, video, and connected TV ads to reach new prospects.
  • Audience & Contacts: Use first-party data and behavioral segmentation to target ideal audiences precisely.
  • Marketing Automation: Launch and optimize cross-channel campaigns with automated, dynamic content.
  • Analytics & Attribution: Access cross-channel reporting and attribution to measure and improve campaign performance.
  • Connected TV Advertising: Reach over 200 million viewers on premium streaming platforms like HBO Max and ESPN.
  • AI-Powered Bidding (BidIQ®): Optimize ad placements and costs with AI-driven bidding based on real-time data.
  • Who's It For?

    AdRoll is ideal for small to medium-sized businesses and e-commerce brands looking to grow their online sales through targeted digital advertising. It helps marketers easily create, manage, and optimize personalized ads across multiple channels, focusing on retargeting and customer acquisition.

    Pricing

    Adroll offers two pricing tiers.

  • Ads (Pay-as-you-go): Flexible usage-based pricing with access to display, native, video, and connected TV ads.
  • Marketing & Ads Plus (starts at $36 per month): Run display, social (Facebook, Instagram, TikTok, Pinterest), and unlimited email ads with cross-channel reporting and automation.
  • AdRoll

    Deals

    AdRoll

    AdRoll is a digital ad platform that helps brands run and optimize cross-channel marketing campaigns.

    Easy to Use
    Great Customer Support
    Strong Performance
    Reliability
    Feature Rich

    Need help making a decision?

    We know software really well - both on the technical and business side of things. If you are in the market for software, consider talking with one of our friendly Account Managers to help guide you through the process, provide recommendations, and help you get the right software for your company.

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