I run a small online business with the help of a remote, dispersed team, and LACRM has been a cornerstone of our operations for over 15 years. Unlike businesses with traditional "sales funnels," we rely heavily on long-term relationship-building. Our customers naturally come and go, as their need for our services is driven by external factors outside their control—and ours. LACRM stands out because it’s not designed exclusively for "salesy" businesses. Instead, it accommodates our unique approach, staying out of our way while consistently delivering reliable performance. Features like robust export/import functionality and the ability to merge contacts and histories when needed have been invaluable.

LACRM has it all in one place. Your contacts, ways to categorize them, ways to take meeting notes and attached files. Ways to create your own pipelines! I use it for each coaching engagement - for each client I just create a summary note and save. No more trying to find the file that I created - the work is all there!

The interface is so clean and simple. There are clear and concise processes for anything you'd need from a basic CRM. I did free trials for around 10 of the leading CRMs and chose this one because I caught on to it immediately. There's no fluff or complicated extra options. I also love the tone of the company's message. A small group of dedicated people with a clear passion!

I have found the software to be intuitive, powerful, attractive, and reliable. It has revolutionized my ability to keep close tabs on our customers relationships, communications, and appointments.

I am so happy to have found a CRM that I can customize so easily to meet my needs. I removed a lot of fields that I wont ever use and was able to add new ones that are relevant to me. Unlike the other bloated and overcomplicated CRMs I tested I feel that LACRM is sleek and useful. I appreciate the help I've received as I implemented it too.

Simple, efficient, fast, it's everything you want in a customer management solution without all the fancy bells and whistles you don't need. I'd recommend it to any small business looking to organize and share their customer lists, manage account histories, and integrate with other online tools with Zapier.