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Beeswax (Freewheel) vs MicroAd

Beeswax (Freewheel) logo
Beeswax (Freewheel)Programmatic Advertising
CustomPublished price
MicroAd logo
MicroAdProgrammatic Advertising
CustomPublished price
Beeswax (Freewheel) logo
Beeswax (Freewheel)
Programmatic Advertising

Powering the Programmatic Ecosystem

MicroAd logo
MicroAd
Programmatic Advertising

Redesigning the Future Life

Overview
CategoryProgrammatic AdvertisingProgrammatic Advertising
What it isProgrammatic DSP platform from Comcast Freewheel enabling custom bidding and advanced TV buying.Japanese digital advertising platform with DSP, DMP, and data-driven marketing tools.
Pricing
Published priceCustom
Rebranded: Beeswax (acquired by FreeWheel/Comcast in 2020) now operates as FreeWheel's demand-side platform / Bidder-as-a-Service ('Buyer Cloud'). Enterprise ad-tech contracts are…
Custom
No public pricing. MicroAd sells advertising-technology platforms (UNIVERSE Ads DSP, MicroAd COMPASS SSP) to advertisers and publishers; spend is media-budget/programmatic based a…
Pricing modelCustom quoteCustom quote
Free optionsNo free plan · No free trialNo free plan · No free trial
Deal on CubbieNone right nowNone right now
Company
Founded20142007
Team size51-200 employees501-1000 employees
HeadquartersNew York, NYTokyo, Japan

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