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Beeswax (Freewheel) vs Freestar

Beeswax (Freewheel) logo
Beeswax (Freewheel)Programmatic Advertising
CustomPublished price
Freestar logo
FreestarCreator Monetization
Beeswax (Freewheel) logo
Beeswax (Freewheel)
Programmatic Advertising

Powering the Programmatic Ecosystem

Freestar logo
Freestar
Creator Monetization

Publisher First | Future Ready

Overview
CategoryProgrammatic AdvertisingCreator Monetization
What it isProgrammatic DSP platform from Comcast Freewheel enabling custom bidding and advanced TV buying.Premium ad revenue and header bidding platform for independent publishers and content creators.
Pricing
Published priceCustom
Rebranded: Beeswax (acquired by FreeWheel/Comcast in 2020) now operates as FreeWheel's demand-side platform / Bidder-as-a-Service ('Buyer Cloud'). Enterprise ad-tech contracts are…
Freestar monetization is generally structured as a revenue-share partnership rather than a public software subscription. Commercial terms are negotiated.
Pricing modelCustom quoteCustom quote
Free optionsNo free plan · No free trialNo free plan · No free trial
Deal on CubbieNone right nowNone right now
Company
Founded20142015
Team size51-200 employees51-200 employees
HeadquartersNew York, NYTempe, AZ

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