Amplitude vs Klaviyo
AmplitudeBehavioral Analytics Platforms
$49+ / monthPublished price
KlaviyoMarketing Automation
Amplitude Behavioral Analytics Platforms The digital analytics platform. | Klaviyo Marketing Automation Power smarter digital relationships. | |
|---|---|---|
| Overview | ||
| Category | Behavioral Analytics Platforms | Marketing Automation |
| What it is | Amplitude is a digital analytics platform that helps product teams understand user behavior, run experiments, and drive growth through behavioral data analysis, A/B testing, and user journey insights. | Klaviyo is an email and SMS marketing automation platform built for e-commerce, providing data-driven customer segmentation and personalized messaging. |
| Pricing | ||
| Published price | $49+ / month Starter (Free): Up to 50K MTUs, core analytics, session replay Plus: Starting at $49/month for 300K MTUs Growth: Contact sales - Advanced analysis, custom KPIs, A/B testing Enterp… | Free: $0 - Up to 250 contacts, 500 email sends/month Email: Starting at $20/month - Scales with contact count Email and SMS: Starting at $35/month - Email + SMS credits Pricing sc… |
| Pricing model | Tiered plans | Tiered plans |
| Free options | Free plan · No free trial | Free plan · Free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2014 | 2012 |
| Team size | 501-1,000 employees | 1,001-5,000 employees |
| Headquarters | San Francisco, California | Boston, Massachusetts |
| Featured clients | Ford, Burger King, Atlassian | Glossier, Hydro Flask, Unilever, FILA |