Vendor 1
AmobeeProgrammatic Advertising
Independent programmatic advertising platform with DSP and SSP now part of Nexxen for media buying.
Contact salesPriceNo reviewsRating2005Founded
Amobee vs AppLovin
Vendor decision canvas
Vendor 2
AppLovinProgrammatic Advertising
Mobile marketing and monetization platform for game developers with SDK, MAX mediation, and creative services.
Usage-basedPriceNo reviewsRating2012Founded
Carry this decision forward
Amobee + AppLovin can move into a shared evaluation.
Evidence sheet
2-vendor view| Vendor 1 Amobee Programmatic Advertising Amobee is now Nexxen | Vendor 2 AppLovin Programmatic Advertising Advertising solutions built for growth | |
|---|---|---|
| Overview | ||
| Category | Programmatic Advertising | Programmatic Advertising |
| What it is | Independent programmatic advertising platform with DSP and SSP now part of Nexxen for media buying. | Mobile marketing and monetization platform for game developers with SDK, MAX mediation, and creative services. |
| Pricing | ||
| Price | Contact sales | Usage-based |
| Pricing model | Custom quote | Usage-based |
| Free options | No free plan, No free trial | Free plan, No free trial |
| Company | ||
| Founded | 2005 | 2012 |
| Team size | 501-1000 employees | 1001-5000 employees |
| Headquarters | Redwood City, CA | Palo Alto, CA |
