ActivTrak vs Rokt
ActivTrakWorkforce Analytics
RoktMarketing Performance Management
Usage-basedPublished price
ActivTrak Workforce Analytics Improve workforce productivity. Maximize performance outcomes. | Rokt Marketing Performance Management Unlock the Moment That Matters Most | |
|---|---|---|
| Overview | ||
| Category | Workforce Analytics | Marketing Performance Management |
| What it is | ActivTrak is a workforce analytics platform that tracks application usage, productivity patterns, and work habits to help managers optimize team performance. | Transaction marketing platform delivering relevant offers at the moment of purchase across merchants. |
| Pricing | ||
| Published price | Free: $0/user/month - Up to 3 users, basic activity tracking Essentials: $10/user/month - Activity monitoring, productivity reports Professional: $17/user/month - AI coaching, sch… | Usage-based Rokt uses outcome-based pricing with no public rate card. Advertisers pay only for verified incremental outcomes (CPA/CPC/CPL etc.), negotiated per campaign. Ecommerce partners mo… |
| Pricing model | Tiered plans | Usage-based |
| Free options | Free plan · Free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2009 | 2012 |
| Team size | 51-200 employees | 501-1000 employees |
| Headquarters | Austin, Texas | Sydney, Australia |
| Featured clients | Allstate, Orangetheory Fitness, Solera, FAM Brands | Not available |