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ActivTrak is a workforce analytics platform that tracks application usage, productivity patterns, and work habits to help managers optimize team performance.

Pricing

$10-17 / user / month

Founded

2009

Team size

51-200 employees

Headquarters

Austin, Texas

At a glance

Best for

Startup (1-50), Small business (51-200), Mid-market (201-1,000), Enterprise (1,000+)

Pricing model

Tiered plans

Try before you buy

Integrates with

Microsoft Entra ID (Azure AD)Microsoft TeamsOutlookGoogle CalendarWorkday+5

Security

SOC 2GDPRCCPAHIPAA

About ActivTrak

ActivTrak is a cloud-based workforce analytics platform that provides visibility into how employees spend their working hours across applications, websites, and workflows. It serves both in-office and remote teams.

Core features include real-time activity monitoring, productivity scoring, AI-powered productivity coaching, time tracking with schedule adherence, and burnout risk detection. Managers get dashboards showing team-level and individual productivity trends.

Unlike surveillance-heavy monitoring tools, ActivTrak positions itself as a productivity analytics solution focused on outcomes rather than keystroke logging. It provides aggregate insights and coaching recommendations rather than punitive monitoring.

The platform scales from small teams on the free plan to enterprise deployments with thousands of users, offering HIPAA-compliant configurations for healthcare organizations.

Product Media

ActivTrak banner

Buyer Fit & Positioning

Procurement & Fit

Structured facts from the vendor to help your security, finance, and procurement reviews move faster.

Trust

Security & compliance

SOC 2GDPRCCPAHIPAA

SLA uptime target: Not specified

Security review turnaround: Not specified

DPA available: Not specified

Pricing

Commercial model

Pricing model: Tiered plans

Free trial: Yes

Free plan: Yes

Contract minimum: Not specified

Procurement

Purchasing & legal

The vendor hasn’t added purchasing & legal details yet.

Fit

Best-fit company size

Startup (1-50)Small business (51-200)Mid-market (201-1,000)Enterprise (1,000+)

Implementation & Procurement

Commercial Fit & Ecosystem

Proof, Outcomes & Momentum

Alternatives, Migration & Buyer Objections