ActiveCampaign vs Rokt
ActiveCampaignMarketing Automation
RoktMarketing Performance Management
Usage-basedPublished price
ActiveCampaign Marketing Automation Grow your business with customer experience automation | Rokt Marketing Performance Management Unlock the Moment That Matters Most | |
|---|---|---|
| Overview | ||
| Category | Marketing Automation | Marketing Performance Management |
| What it is | ActiveCampaign is a marketing automation and CRM platform that combines email marketing, automation workflows, sales CRM, and messaging. It helps businesses personalize customer experiences at scale. | Transaction marketing platform delivering relevant offers at the moment of purchase across merchants. |
| Pricing | ||
| Published price | Starter: $15/month - 1 user, email marketing, inline forms Plus: $49/month - 1 user, automations, landing pages, CRM Pro: $79/month - 3 users, predictive sending, split automation… | Usage-based Rokt uses outcome-based pricing with no public rate card. Advertisers pay only for verified incremental outcomes (CPA/CPC/CPL etc.), negotiated per campaign. Ecommerce partners mo… |
| Pricing model | Tiered plans | Usage-based |
| Free options | Free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2003 | 2012 |
| Team size | 501-1,000 employees | 501-1000 employees |
| Headquarters | Chicago, Illinois | Sydney, Australia |
| Featured clients | Hipcooks, Koia, Museum of Science and Industry | Not available |