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ActiveCampaign vs Lattice Engines

ActiveCampaign logo
ActiveCampaignMarketing Automation
Lattice Engines logo
Lattice EnginesPredictive Lead Scoring
CustomPublished price
ActiveCampaign logo
ActiveCampaign
Marketing Automation

Grow your business with customer experience automation

Lattice Engines logo
Lattice Engines
Predictive Lead Scoring

Predictive analytics platform for B2B that scores leads using AI models trained on historical win data.

Overview
CategoryMarketing AutomationPredictive Lead Scoring
What it isActiveCampaign is a marketing automation and CRM platform that combines email marketing, automation workflows, sales CRM, and messaging. It helps businesses personalize customer experiences at scale.Predictive analytics platform for B2B that scores leads using AI models trained on historical win data.
Pricing
Published priceStarter: $15/month - 1 user, email marketing, inline forms Plus: $49/month - 1 user, automations, landing pages, CRM Pro: $79/month - 3 users, predictive sending, split automation…Custom
No standalone public pricing. Lattice Engines was acquired by Dun & Bradstreet in 2019 (~$127M) and folded into D&B's data/CDP and Rev.Up ABX offerings; sold under Dun & Bradstree…
Pricing modelTiered plansCustom quote
Free optionsFree trialNo free plan · No free trial
Deal on CubbieNone right nowNone right now
Company
Founded20032006
Team size501-1,000 employees51-200 employees
HeadquartersChicago, IllinoisSan Mateo, CA
Featured clientsHipcooks, Koia, Museum of Science and IndustryNot available

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