Buyer's guide

Best Marketing ROI Measurement software

Platforms for measuring and reporting the return on marketing investment. Open any profile for real pricing, compliance, and buyer-fit detail, or jump into the marketing roi measurement directory to filter by industry, company size, and certifications.

17 profiled toolsUpdated 2026

1
Paramark
Marketing Mix Modeling
Paramark provides marketing mix modeling and incrementality measurement tools designed for growth teams to understand the true impact of their marketing spend.
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2
AB Tasty
A/B Testing
AB Tasty is an experimentation and personalization platform for A/B testing, feature flagging, and AI-driven experience optimization.
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3
Measured
Marketing Mix Modeling
Measured is a marketing measurement platform that pairs marketing mix modeling with ongoing geo-experiments and platform data to quantify the incremental impact of marketing investments.
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4
Attribution
Marketing Attribution
Multi-touch attribution platform connecting marketing channels to revenue with customizable attribution models and cross-channel ROI analysis.
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5
Lifesight
Marketing Mix Modeling
Lifesight is a unified marketing measurement platform combining marketing mix modeling, incrementality testing, and causal attribution to help marketers optimize spend and forecast outcomes.
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6
Agorapulse
Social Media Management
Agorapulse provides social media management with scheduling, inbox, reporting, and social listening for agencies and marketing teams.
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7
Grin
Influencer Marketing Platforms
Grin provides an all-in-one creator management platform for DTC and e-commerce brands with recruitment, relationship management, and ROI tracking.
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8
Later
Social Media Management
Later is a visual-first social media scheduling platform that enables users to plan, schedule, and analyze content across multiple platforms.
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9
Allocadia
Marketing Performance Management
Marketing performance management platform for planning budgets, tracking spend, and measuring ROI across marketing programs and campaigns.
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10
Neoreach
Influencer Marketing Platforms
Data-driven influencer marketing platform with enterprise search, campaign management, and ROI tracking for major brands.
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11
Canva
Graphic Design
Canva is a browser-based graphic design platform that enables anyone to create social media graphics, presentations, documents, and marketing materials using templates and drag-and-drop tool…
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12
Captiv8
Influencer Marketing Platforms
Full-service influencer marketing platform offering AI-driven creator matching, branded content management, and campaign measurement for enterprise brands.
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13
Recast
Marketing Mix Modeling
Recast provides accessible marketing mix modeling that helps brands understand incremental impact of marketing spend across channels.
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14
Eularis
Marketing Mix Modeling
AI-powered pharma analytics and insights platform that optimizes brand performance, forecasting, and marketing ROI for life sciences.
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15
Windsor.ai
Marketing Attribution
Windsor.ai is a marketing attribution platform that connects data from all marketing channels to provide multi-touch attribution models and ROI optimization.
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16
Sellforte
Marketing Mix Modeling
Sellforte is a purpose-built MMM platform for ecommerce, DTC, and retail brands, combining marketing mix modeling, incrementality analysis, and AI-driven budget optimization.
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17
AppsFlyer
Attribution Platforms
AppsFlyer provides mobile attribution, analytics, and marketing measurement helping app companies understand user acquisition and engagement.
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18
INCRMNTAL
Marketing Mix Modeling
Always-on incrementality and marketing mix modeling platform for mobile and multichannel marketers.
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19
Ad-Wrap
Software
Japanese ad tracking and measurement platform for mid-size advertisers.
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20
EDO
Campaign Performance Analytics
TV ad measurement platform using search engagement to quantify TV campaign impact.
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21
Haus
Marketing ROI Measurement
Modern incrementality testing and MMM platform with geo experiments for DTC and growth teams.
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22
Fospha
Marketing Mix Modeling
Marketing measurement platform purpose-built for e-commerce brands with MMM and attribution.
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23
Skai
Cross-Channel Campaign Management
Omnichannel marketing platform managing campaigns across search, social, retail media, and app marketing channels.
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24
CallSource
Software
Call tracking and scoring for marketing performance measurement.
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25
SponsorPulse
Sponsorship Management
Sponsorship measurement platform for brands and properties.
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26
LeadDocket
Legal Intake and Triage
Filevine legal intake and lead management platform for plaintiff law firms.
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27
Zoomph Customer Intelligence
Audience Intelligence Platforms
Audience and customer intelligence platform for brands and sports organizations.
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28
Prescient AI
Marketing ROI Measurement
AI-powered marketing measurement and forecasting platform for DTC and e-commerce growth teams.
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Best marketing roi measurement by company size

Best marketing roi measurement for Solo / freelancer Best marketing roi measurement for Startup (1-50)Best marketing roi measurement for Small business (51-200)Best marketing roi measurement for Mid-market (201-1,000)Best marketing roi measurement for Enterprise (1,000+)

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Frequently asked

What is the best marketing roi measurement software?

Cubbie ranks 17 profiled marketing roi measurement tools by profile completeness, verified-vendor status, and active deals. The list above leads with the products that carry the most complete, vendor-maintained profiles.

How does Cubbie choose these marketing roi measurement tools?

Listings are drawn from the live catalog and ordered so products with substantive, vendor-maintained profiles surface first. Cubbie does not accept payment for ranking position.

Ranked from Cubbie's live catalog, https://www.cubbie.com/best/marketing-roi-measurement