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AB Tasty is an experimentation and personalization platform for A/B testing, feature flagging, and AI-driven experience optimization.
Pricing
Custom enterprise pricing
Founded
2012
Team size
201-500 employees
Headquarters
Paris, France
About AB Tasty
AB Tasty provides an experience optimization platform combining client-side experimentation, server-side feature management, and AI-driven personalization. It serves both marketing and product teams.
Client-side tools include visual A/B testing, multivariate testing, split URL testing, and dynamic widgets (social proof, countdown timers, banners). Server-side feature flags enable progressive rollouts.
EmotionsAI uses machine learning to predict visitor intent and automatically personalize experiences. ROI dashboards connect experiment results to business metrics.
AB Tasty targets enterprise companies in Europe and North America who want a European-headquartered experimentation platform with strong personalization and feature management capabilities.
Buyer Fit & Positioning
Procurement & Fit
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Pricing
Commercial model
Pricing model: Not specified
Free trial: No
Free plan: No
Contract minimum: Not specified
Procurement
Purchasing & legal
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Fit
Best-fit company size
Company-size fit has not been specified yet.
Implementation & Procurement
Commercial Fit & Ecosystem
Proof, Outcomes & Momentum
Alternatives, Migration & Buyer Objections
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AB Tasty
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