HubSpot vs. Pardot
Side-by-side view of pricing, features, deals, and trust signals. Add up to 4 products. Use “Compare” on any product profile, or search to add them here.
Side-by-side
Product |  Most compared HubSpot |  Pardot |
|---|---|---|
| Tagline | Grow better with HubSpot | B2B Marketing Automation Platform that helps you drive efficient growth with marketing and sales alignment |
| Description | HubSpot is an all-in-one CRM platform that provides marketing, sales, customer service, content management, and operations tools. Its free CRM serves as the foundation, with scalable Hubs that grow with businesses from … | Salesforce Marketing Cloud Account Engagement B2B marketing automation with lead scoring, nurturing, and ROI reporting. |
| Category | CRMs | Marketing Automation |
| Pricing | $0-500 / seat / month Free CRM: $0 - Up to 1M contacts, basic tools across all Hubs Starter: $20/seat/month - Essential marketing, sales, and service tools Profe… | Starts at $1250/mo |
| Deal | Up to 30% off Active deal | No active deal |
| Founded | 2006 | 2007 |
| Headcount | 5,001-10,000 employees | 1,001-5,000 employees |
| HQ | Cambridge, Massachusetts | Atlanta, GA |
| Featured clients | Reddit, DoorDash, Eventbrite | — |