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Lightspeed DMS vs ProMax

Lightspeed DMS logo
Lightspeed DMSAuto Dealer Software

DMS for powersports, marine, RV, and outdoor power equipment dealers offering sales, service, parts, accounting, and CRM workflows.

From $450 / moPublished priceNo reviewsRating1989Founded
ProMax logo
ProMaxAuto Dealer Software

Automotive CRM and desking solution for dealerships with credit bureau access, deal structuring, and compliance tools.

CustomPublished priceNo reviewsRating1994Founded
Lightspeed DMS logo
Lightspeed DMS
Auto Dealer Software

Run Smoother, Move Faster, Serve Better

ProMax logo
ProMax
Auto Dealer Software

One Login. One Experience. Always Compliant. Always Profitable.

Overview
CategoryAuto Dealer SoftwareAuto Dealer Software
What it isDMS for powersports, marine, RV, and outdoor power equipment dealers offering sales, service, parts, accounting, and CRM workflows.Automotive CRM and desking solution for dealerships with credit bureau access, deal structuring, and compliance tools.
Pricing
Published priceFrom $450 / mo
Lightspeed DMS pricing is modular and quote-based, reported to range from about $450/mo for a core DMS to $3,000+/mo for a fully integrated system with CRM, multi-store accounting…
Custom
No public pricing; quoted by dealership type. Third-party estimates: ~$800-$1,200/mo for independent dealers, ~$1,500-$2,000/mo for franchise dealers, custom for enterprise groups.
Pricing modelCustom quoteCustom quote
Free optionsNo free plan, No free trialNo free plan, No free trial
Deal on CubbieNone right nowNone right now
Company
Founded19891994
Team size201-500 employees51-200 employees
HeadquartersBeaverton, ORDavenport, IA

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