Decibel vs Indicative
DecibelDigital Experience Monitoring
CustomPublished price
IndicativeProduct Analytics
Decibel Digital Experience Monitoring Real-time insight. Real-world results. | Indicative Product Analytics Product Analytics for Your Cloud Data Warehouse | |
|---|---|---|
| Overview | ||
| Category | Digital Experience Monitoring | Product Analytics |
| What it is | Digital experience intelligence product scoring web and mobile sessions to identify user struggle and frustration signals. Now part of Medallia. | Customer journey analytics platform by mParticle visualizing user paths through product experiences. |
| Pricing | ||
| Published price | Custom Decibel Insight is now Medallia Digital Experience Analytics (DXA). It is sold as an enterprise platform with no public pricing; rates are quote-only based on traffic/volume and m… | Indicative has been rebranded as mParticle Analytics (mParticle was acquired by Rokt in 2025). The standalone Indicative free tier is gone; pricing is now folded into mParticle's… |
| Pricing model | Usage-based | Custom quote |
| Free options | No free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | $500 credit Live now | None right now |
| Company | ||
| Founded | 2013 | 2014 |
| Team size | 51-200 employees | 11-50 employees |
| Headquarters | London, United Kingdom | New York, NY |