Customer.io vs Subtext
Customer.ioCustomer Journey Orchestration
SubtextSMS and MMS Marketing
CustomPublished price
Customer.io Customer Journey Orchestration Messaging that drives engagement. | Subtext SMS and MMS Marketing SMS platform for brands and publishers. | |
|---|---|---|
| Overview | ||
| Category | Customer Journey Orchestration | SMS and MMS Marketing |
| What it is | Customer.io is a customer engagement platform that enables marketing and product teams to send targeted, behavior-driven emails, push notifications, SMS, and in-app messages using real-time customer data. | Subtext enables brands, publishers, and creators to connect with audiences through personalized SMS conversations with keyword-enabled sign-up and subscriber management. |
| Pricing | ||
| Published price | Essentials: $100/month - Up to 5,000 profiles, email + push Premium: Starting at $1,000/month - Advanced features, premium support Enterprise: Custom - Dedicated support, SLA, com… | Custom No public price list; pricing is demo/sales-driven and typically scales with subscriber volume and message usage. Plans quoted per organization; a demo is offered rather than self… |
| Pricing model | Tiered plans | Custom quote |
| Free options | No free plan · Free trial | No free plan · No free trial |
| Deal on Cubbie | 1 year free Live now | None right now |
| Company | ||
| Founded | 2012 | 2019 |
| Team size | 201-500 employees | 11-50 employees |
| Headquarters | Portland, Oregon | New York, New York |
| Featured clients | Notion, Buffer, Segment | Not available |