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Betterworks vs Tatari

Betterworks logo
BetterworksPerformance Management
From $8 / moPublished price
Tatari logo
TatariCampaign Performance Analytics
Usage-basedPublished price
Betterworks logo
Betterworks
Performance Management

Align. Develop. Retain.

Tatari logo
Tatari
Campaign Performance Analytics

TV advertising planning and measurement.

Overview
CategoryPerformance ManagementCampaign Performance Analytics
What it isBetterworks is a performance management platform providing OKRs, continuous conversations, calibration, and people analytics for enterprises.Tatari is a convergent TV advertising platform for planning, buying, optimizing, and measuring campaigns across connected TV and traditional linear TV.
Pricing
Published priceFrom $8 / mo
Per-employee-per-month, modular (Goals & OKRs, Performance, Engagement), with implementation fees. Betterworks does not publish list prices; third-party estimates put PEPM roughly…
Usage-based
Spend-based (media buying); no fixed subscription. Self-serve CTV retargeting can launch from ~$350/week in media spend; managed media-buying/client-success service available for…
Pricing modelPer seatUsage-based
Free optionsNo free plan · No free trialNo free plan · No free trial
Deal on CubbieNone right nowNone right now
Company
Founded20132016
Team size201-500 employees51-200 employees
HeadquartersRedwood City, CaliforniaSan Francisco, California
Featured clientsColgate-Palmolive, University of PhoenixNot available

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