New: AI agents can shop on Cubbie Read →

Tatari is a convergent TV advertising platform for planning, buying, optimizing, and measuring campaigns across connected TV and traditional linear TV.

Pricing

Usage-based

Founded

2016

Team size

51-200 employees

Headquarters

San Francisco, California

Tatari preview

Preview from tatari.tv

At a glance

Best for

Agencies, VP of Marketing

Pricing model

Usage-based

About Tatari

Tatari is a data-driven TV advertising platform for linear and streaming (CTV). It provides media buying, measurement, and attribution so brands can plan, buy, and optimize TV campaigns much like digital advertising, tracking outcomes and retargeting audiences across TV. It serves direct-to-consumer brands and agencies wanting measurable, performance-oriented TV advertising.

Procurement & Fit

Structured facts from the vendor to help your security, finance, and procurement reviews move faster.

Trust

Security & compliance

The vendor hasn’t added security or compliance details yet.

Pricing

Commercial model

Pricing model: Usage-based

Free trial: No

Free plan: No

Contract minimum: Not specified

Procurement

Purchasing & legal

The vendor hasn’t added purchasing & legal details yet.

Fit

Best-fit company size

Company-size fit has not been specified yet.

Buyer Fit & Positioning

Implementation & Procurement

Commercial Fit & Ecosystem

Proof, Outcomes & Momentum

Alternatives, Migration & Buyer Objections