AppLovin vs SmartyAds
AppLovinProgrammatic Advertising
Usage-basedPublished price
SmartyAdsProgrammatic Advertising
$1,000+ / monthPublished price
AppLovin Programmatic Advertising Advertising solutions built for growth | SmartyAds Programmatic Advertising Full-stack programmatic platform. | |
|---|---|---|
| Overview | ||
| Category | Programmatic Advertising | Programmatic Advertising |
| What it is | Mobile marketing and monetization platform for game developers with SDK, MAX mediation, and creative services. | SmartyAds is a full-stack programmatic advertising platform offering DSP, SSP, and ad exchange with real-time bidding across display, video, native, and CTV. |
| Pricing | ||
| Published price | Usage-based AppLovin's MAX mediation is free for publishers, monetized via a revenue share on served ads rather than a platform fee. AppDiscovery/AXON advertising is performance-priced (pay p… | $1,000+ / month |
| Pricing model | Usage-based | Not available |
| Free options | Free plan · No free trial | Not available |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2012 | 2013 |
| Team size | 1001-5000 employees | 51-200 employees |
| Headquarters | Palo Alto, CA | New York, New York |