AppLovin vs Choozle
AppLovinProgrammatic Advertising
Usage-basedPublished price
ChoozleProgrammatic Advertising
Self-serve from $99/moPublished price
AppLovin Programmatic Advertising Advertising solutions built for growth | Choozle Programmatic Advertising Power to the Advertiser | |
|---|---|---|
| Overview | ||
| Category | Programmatic Advertising | Programmatic Advertising |
| What it is | Mobile marketing and monetization platform for game developers with SDK, MAX mediation, and creative services. | Self-serve digital advertising platform making programmatic buying accessible to mid-market brands and agencies with audience targeting and real-time bidding. |
| Pricing | ||
| Published price | Usage-based AppLovin's MAX mediation is free for publishers, monetized via a revenue share on served ads rather than a platform fee. AppDiscovery/AXON advertising is performance-priced (pay p… | Self-serve from $99/mo |
| Pricing model | Usage-based | Not available |
| Free options | Free plan · No free trial | Not available |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2012 | 2012 |
| Team size | 1001-5000 employees | 51-100 employees |
| Headquarters | Palo Alto, CA | Denver, CO |