AdmitAd vs Xandr
AdmitAdProgrammatic Advertising
Usage-basedPublished price
XandrProgrammatic Advertising
CustomPublished price
AdmitAd Programmatic Advertising One platform for successful partner collaboration | Xandr Programmatic Advertising Microsoft advertising marketplace and DSP. | |
|---|---|---|
| Overview | ||
| Category | Programmatic Advertising | Programmatic Advertising |
| What it is | Global affiliate marketing network with advertisers, publishers, and cashback platforms in 80+ countries. | Xandr is Microsoft's advertising marketplace and DSP that enables programmatic buying across digital display, video, and connected TV inventory with premium supply access. |
| Pricing | ||
| Published price | Usage-based Affiliate/partner marketing network (now part of Mitgo). Advertisers pay performance-based commissions (CPA/CPL/CPI) on driven sales plus a network fee; publishers join free and e… | Custom The Xandr brand was retired in 2023 and consolidated under Microsoft Advertising (Monetize/Curate sell-side and Invest buy-side). Pricing is contract/usage-based per the Microsoft… |
| Pricing model | Usage-based | Custom quote |
| Free options | Free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2009 | 2018 |
| Team size | 501-1000 employees | 1001-5000 employees |
| Headquarters | Moscow, Russia | New York, New York |