Segment is a customer data platform that collects, cleans, and routes user event data from websites, apps, and servers to hundreds of analytics, marketing, and data warehouse tools.
Pricing
$0-120+ / month
Reviews
3,000+
Founded
2012
Team Size
1,001-5,000 employees
Current Deal
Free plan available
About Segment
Segment is the leading customer data platform (CDP) that provides a single API for collecting user events from websites, mobile apps, and servers, then routing that data to hundreds of downstream tools. Acquired by Twilio in 2020, Segment serves as the data infrastructure layer for customer-facing applications.
The platform provides identity resolution, data quality enforcement, and privacy controls that ensure clean, consistent, and compliant data flows to every tool in the stack. Segment Protocols enforces data schemas to prevent bad data from propagating downstream.
With over 400 pre-built integrations, Segment eliminates the need for custom integrations between data sources and destinations. The platform serves 25,000+ companies from startups to Fortune 500 enterprises.
Pricing
$0-120+ / month
Free: 1,000 visitors/month, 2 sources
Team: Starting at $120/month - 10,000 visitors, unlimited sources
Business: Custom - Advanced features, dedicated support
Case Studies
Notable Customers
- IBM
- Levi's
- Intuit
