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Security & compliance
The vendor hasn’t added security or compliance details yet.
Independent sell-side platform offering publishers advanced programmatic advertising infrastructure with header bidding, private marketplaces, and CTV solutions.
Pricing
Revenue share model
Founded
2006
Team size
501-1,000 employees
Headquarters
Redwood City, CA
Product Preview
Preview from pubmatic.com
About PubMatic
PubMatic is an independent supply-side platform (SSP) that helps digital publishers and app developers sell advertising inventory programmatically through real-time bidding, header bidding, and private marketplaces. It serves publishers, media owners, and increasingly ad buyers via supply-path optimization. Core capabilities include yield optimization, audience addressability, identity solutions, and transparency/curation tools for buyers.
Buyer Fit & Positioning
Procurement & Fit
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Pricing
Commercial model
Pricing model: Not specified
Free trial: No
Free plan: No
Contract minimum: Not specified
Procurement
Purchasing & legal
The vendor hasn’t added purchasing & legal details yet.
Fit
Best-fit company size
Company-size fit has not been specified yet.
Implementation & Procurement
Commercial Fit & Ecosystem
Proof, Outcomes & Momentum
Alternatives, Migration & Buyer Objections
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PubMatic
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