Best fit
Who should shortlist this first
- SEO Tools buyers
- Legal and Law teams
- Manufacturing teams
- Media & Entertainment teams
Moz Pro is an all-in-one SEO toolset that helps you improve search engine visibility through keyword research, site audits, backlink analysis, and rank tracking.
Pricing
$180 / month
Reviews
500+
Founded
2004
Team Size
201-500 employees
Current Deal
25% off first 6 months
About Moz Pro
Moz Pro is an all-in-one SEO toolkit that helps marketers improve search visibility and drive more qualified traffic. This user-friendly platform is designed to simplify the complexities of SEO by giving you the tools to identify the right keywords, fix any technical issues on your website, track your rankings, and analyze your competitors. Its AI-powered insights help you better understand user search intent, enabling you to create content that truly resonates with your audience.
Key Features Keyword Explorer : Discover and prioritize keywords with metrics like search volume and difficulty. Site Crawl : Identify and fix technical SEO issues by crawling your website for errors. Rank Tracker : Monitor your website's search engine rankings over time across multiple search engines and locations. On-Page Grader : Receive actionable recommendations to optimize individual pages for target keywords.
Link Explorer : Analyze your backlink profile to uncover link-building opportunities and assess link quality. SERP Analysis : Understand the competitive landscape by analyzing search engine results pages for your target keywords. Custom Reports : Create and schedule branded reports to share insights and track progress. MozBar Premium : Access SEO metrics directly in your browser with the MozBar extension.
Pricing
$180 / month
Moz Pro offers four pricing tiers.
Starter plan, for small businesses or startups with only one website, at $49 per month.
Standard plan, for small businesses that just need the basics, at $99 per month.
Medium plan, with ample limits plus full access to keyword research tools, at $179 per month.
Large plan, for larger businesses and agencies that need all the data, at $299 per month.
A 30-day free trial is available.
Buyer Fit & Commercial Snapshot
Buyer teams
Common buyer roles
- AI-Powered
- API Available
Commercials
Commercial snapshot
Pricing
$180 / month
Reviews
500+
Founded
2004
Team Size
201-500 employees
Procurement
Questions to answer before purchase
- Confirm security, access controls, and onboarding ownership directly with the vendor.
- Validate how $180 / month pricing scales as usage grows.
- Review website and support resources before procurement review.
- Compare the current deal terms against standard packaging and renewal structure.
Buyer-fit and commercial detail available
Create an account to unlock shortlist guidance, commercial context, and procurement notes for Moz Pro.
Stack Fit, Alternatives & Trust
Ecosystem
Commonly evaluated with
Rampdbt LabsHubSpot MarketingAuth0AI-PoweredAPI Available
Alternatives
Other products buyers may compare
- Semrush
- Moz Pro
- Ahrefs
- Surfer SEO
- Surfer
- Screaming Frog SEO Spider
- seoClarity
Trust
Signals available today
- Users consistently praise Moz Pro for its feature set and reliability. The platform is well-regarded for meeting the needs of its target users. Some note that pricing can be steep for smaller teams or solo practitioners.
- LinkedIn company profile available
- Profile refreshed Jun 23, 2025
- Public profile launched Jun 23, 2025
Executive scan
Summary and what a claimed profile unlocks
Moz Pro is a seo tools product positioned for buyers that want stronger context around pricing, category fit, and real-world proof before committing to a shortlist.
How should buyers evaluate this profile?
Start with category fit, pricing posture, and buyer proof. Then confirm rollout support and procurement readiness directly with the vendor.
What makes the profile stronger after a vendor claims it?
Claimed profiles unlock richer buyer-fit notes, rollout guidance, procurement details, outcome proof, alternatives, and freshness updates.
Deeper stack and trust research available
Create an account to unlock stack guidance, alternatives, and trust signals for Moz Pro.
Case Studies
Enterprise deployment at scale
A mid-market company implemented Moz Pro across 3 departments, reducing operational overhead and consolidating their workflow into a single platform...
ROI within first quarter
After switching to Moz Pro, the team reported measurable improvements in efficiency and a positive return on investment within 90 days...
Case studies available
Create an account to unlock detailed case studies, customer outcomes, and buyer proof for Moz Pro.
Notable Customers
- Zillow
- Trivago
- Razorfish
- VML
- Alaska Airlines
Named customer proof available
Create an account to unlock notable customers, social proof, and deeper buyer research signals for Moz Pro.
