Xandr vs Zoomd
XandrProgrammatic Advertising
CustomPublished price
ZoomdProgrammatic Advertising
Usage-basedPublished price
Xandr Programmatic Advertising Microsoft advertising marketplace and DSP. | Zoomd Programmatic Advertising Scale smarter with Zoomd's performance marketing technologies | |
|---|---|---|
| Overview | ||
| Category | Programmatic Advertising | Programmatic Advertising |
| What it is | Xandr is Microsoft's advertising marketplace and DSP that enables programmatic buying across digital display, video, and connected TV inventory with premium supply access. | User acquisition platform for mobile apps. |
| Pricing | ||
| Published price | Custom The Xandr brand was retired in 2023 and consolidated under Microsoft Advertising (Monetize/Curate sell-side and Invest buy-side). Pricing is contract/usage-based per the Microsoft… | Usage-based Performance-based media model: advertisers pay per outcome (CPM/CPC/CPI/CPO/CPE) tied to campaign KPIs plus media budget, not a fixed subscription. No public rate card or price ti… |
| Pricing model | Custom quote | Usage-based |
| Free options | No free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2018 | 2012 |
| Team size | 1001-5000 employees | 51-200 employees |
| Headquarters | New York, New York | Tel Aviv, Israel |