PPC Protect vs Sift
PPC ProtectAd Verification
SiftFraud Prevention
Custom quotePublished price
PPC Protect Ad Verification Ad traffic verification and protection - powered by AI | Sift Fraud Prevention Stop Fraud Fast. Grow Revenue Faster. | |
|---|---|---|
| Overview | ||
| Category | Ad Verification | Fraud Prevention |
| What it is | Click fraud prevention software for Google Ads with real-time detection and automatic IP blocking of fraudulent clicks. | Digital trust and safety platform providing fraud prevention, account defense, and chargeback protection using machine learning. |
| Pricing | ||
| Published price | PPC Protect rebranded to Lunio (Sept 2022) and moved to quote-only pricing tiered by ad-spend volume; no public list price (typically a few hundred $/mo per third parties, not ven… | Custom quote Quote-only. The first ~10,000 events/mo are free (Sift says ~95% of merchants stay free); paid contracts are structured as a base platform fee plus a per-event rate that falls wit… |
| Pricing model | Custom quote | Not available |
| Free options | No free plan · Free trial | Free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2016 | 2011 |
| Team size | 51-200 employees | 501-1000 employees |
| Headquarters | Manchester, UK | San Francisco, CA |