Peer39 vs Xandr
Peer39Programmatic Advertising
CustomPublished price
XandrProgrammatic Advertising
CustomPublished price
Peer39 Programmatic Advertising Smarter targeting. Safer placements. Better outcomes. | Xandr Programmatic Advertising Microsoft advertising marketplace and DSP. | |
|---|---|---|
| Overview | ||
| Category | Programmatic Advertising | Programmatic Advertising |
| What it is | Contextual advertising platform with pre-bid brand safety and content category targeting. | Xandr is Microsoft's advertising marketplace and DSP that enables programmatic buying across digital display, video, and connected TV inventory with premium supply access. |
| Pricing | ||
| Published price | Custom No published rate card. Peer39 charges a data fee (typically a CPM layered onto media buys) negotiated per engagement; no self-serve tiers. Marketplace partner datasets accessed t… | Custom The Xandr brand was retired in 2023 and consolidated under Microsoft Advertising (Monetize/Curate sell-side and Invest buy-side). Pricing is contract/usage-based per the Microsoft… |
| Pricing model | Custom quote | Custom quote |
| Free options | No free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2006 | 2018 |
| Team size | 51-200 employees | 1001-5000 employees |
| Headquarters | New York, NY | New York, New York |