MicroAd vs Smadex
MicroAdProgrammatic Advertising
CustomPublished price
SmadexDisplay Advertising Platforms
MicroAd Programmatic Advertising Redesigning the Future Life | Smadex Display Advertising Platforms AI-Powered DSP Engineered for Growth | |
|---|---|---|
| Overview | ||
| Category | Programmatic Advertising | Display Advertising Platforms |
| What it is | Japanese digital advertising platform with DSP, DMP, and data-driven marketing tools. | Mobile DSP with machine learning optimization for user acquisition and retargeting campaigns across mobile inventory. |
| Pricing | ||
| Published price | Custom No public pricing. MicroAd sells advertising-technology platforms (UNIVERSE Ads DSP, MicroAd COMPASS SSP) to advertisers and publishers; spend is media-budget/programmatic based a… | No public rate card. Smadex is a managed/self-serve mobile DSP billed on media models negotiated per campaign (CPM, CPC, CPI, CPA, CPCV, CPV, revshare/ROAS). No published minimum… |
| Pricing model | Custom quote | Not available |
| Free options | No free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2007 | 2013 |
| Team size | 501-1000 employees | 51-200 employees |
| Headquarters | Tokyo, Japan | Barcelona, Spain |