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MicroAd vs Place Exchange

MicroAd logo
MicroAdProgrammatic Advertising
CustomPublished price
Place Exchange logo
Place ExchangeDigital Out-of-Home Advertising
Usage-basedPublished price
MicroAd logo
MicroAd
Programmatic Advertising

Redesigning the Future Life

Place Exchange logo
Place Exchange
Digital Out-of-Home Advertising

Real Programmatic Out of Home

Overview
CategoryProgrammatic AdvertisingDigital Out-of-Home Advertising
What it isJapanese digital advertising platform with DSP, DMP, and data-driven marketing tools.Programmatic SSP exclusively for digital out-of-home advertising connecting media owners with demand.
Pricing
Published priceCustom
No public pricing. MicroAd sells advertising-technology platforms (UNIVERSE Ads DSP, MicroAd COMPASS SSP) to advertisers and publishers; spend is media-budget/programmatic based a…
Usage-based
Programmatic out-of-home exchange; advertisers buy impressions on a CPM/media-spend basis rather than a subscription. No published rate card. Place Exchange's own aggregate data r…
Pricing modelCustom quoteUsage-based
Free optionsNo free plan · No free trialNo free plan · No free trial
Deal on CubbieNone right nowNone right now
Company
Founded20072018
Team size501-1000 employees51-200 employees
HeadquartersTokyo, JapanNew York, NY

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