MediaMath vs Simpli.fi
MediaMathProgrammatic Advertising
CustomPublished price
Simpli.fiProgrammatic Advertising
CustomPublished price
MediaMath Programmatic Advertising Programmatic marketing platform. | Simpli.fi Programmatic Advertising Connect digital intent with real-world movement | |
|---|---|---|
| Overview | ||
| Category | Programmatic Advertising | Programmatic Advertising |
| What it is | MediaMath is a demand-side platform for programmatic media buying with omnichannel support, audience management, and optimization across display, video, mobile, and CTV. | Programmatic advertising platform specializing in localized CTV and OTT advertising with unstructured data targeting for agencies and media companies. |
| Pricing | ||
| Published price | Custom Now 'MediaMath by Infillion' after Infillion acquired the DSP out of bankruptcy in 2023 and relaunched it. Enterprise DSP with negotiated platform/media fees; no public pricing. R… | Custom No public list price. Simpli.fi (Advantage platform) is quoted per campaign and charges platform and data fees as a percentage of total media spend on a transparent, non-arbitrage… |
| Pricing model | Custom quote | Custom quote |
| Free options | No free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2007 | 2010 |
| Team size | 201-500 employees | 201-500 employees |
| Headquarters | New York, New York | Fort Worth, TX |