LiquidM vs SmartyAds
LiquidMConnected TV Advertising
CustomPublished price
SmartyAdsProgrammatic Advertising
$1,000+ / monthPublished price
LiquidM Connected TV Advertising The AI-Powered Advertising Platform Powering Attention, Quality and Outcomes | SmartyAds Programmatic Advertising Full-stack programmatic platform. | |
|---|---|---|
| Overview | ||
| Category | Connected TV Advertising | Programmatic Advertising |
| What it is | Programmatic advertising platform with DSP and creative management for mobile and connected TV. | SmartyAds is a full-stack programmatic advertising platform offering DSP, SSP, and ad exchange with real-time bidding across display, video, native, and CTV. |
| Pricing | ||
| Published price | Custom Rebranded: LiquidM DSP was acquired by Smart AdServer and, as of June 2025, is fully unified under the Equativ brand; it no longer sells as a standalone 'LiquidM' product. Program… | $1,000+ / month |
| Pricing model | Custom quote | Not available |
| Free options | No free plan · No free trial | Not available |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2010 | 2013 |
| Team size | 51-200 employees | 51-200 employees |
| Headquarters | Berlin, Germany | New York, New York |