Iterable vs Subtext
IterableMarketing Automation
CustomPublished price
SubtextSMS and MMS Marketing
CustomPublished price
Iterable Marketing Automation Activate customers at every touchpoint. | Subtext SMS and MMS Marketing SMS platform for brands and publishers. | |
|---|---|---|
| Overview | ||
| Category | Marketing Automation | SMS and MMS Marketing |
| What it is | Iterable is a cross-channel marketing platform that enables brands to create and optimize personalized customer journeys across email, SMS, push, in-app, web push, and direct mail. | Subtext enables brands, publishers, and creators to connect with audiences through personalized SMS conversations with keyword-enabled sign-up and subscriber management. |
| Pricing | ||
| Published price | Custom No public list price; Iterable is quote-only across its Growth, Premier, and Enterprise tiers, priced on active-profile/MAU volume plus messaging usage, channels, and implementati… | Custom No public price list; pricing is demo/sales-driven and typically scales with subscriber volume and message usage. Plans quoted per organization; a demo is offered rather than self… |
| Pricing model | Custom quote | Custom quote |
| Free options | No free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2013 | 2019 |
| Team size | 501-1,000 employees | 11-50 employees |
| Headquarters | San Francisco, California | New York, New York |
| Featured clients | DoorDash, Priceline, Calm | Not available |