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Instabug vs Zoomd

Instabug logo
InstabugMobile Analytics
Zoomd logo
ZoomdProgrammatic Advertising
Usage-basedPublished price
Instabug logo
Instabug
Mobile Analytics

Fix nothing. Build something that matters.

Zoomd logo
Zoomd
Programmatic Advertising

Scale smarter with Zoomd's performance marketing technologies

Overview
CategoryMobile AnalyticsProgrammatic Advertising
What it isMobile-focused platform providing bug reporting, crash analytics, and in-app surveys for iOS and Android development teams.User acquisition platform for mobile apps.
Pricing
Published priceInstabug rebranded to Luciq in 2025 and now prices by DAU + seats via sales only (no public list price). Legacy published tiers, per Capterra/aggregators, were Essential ~$124/mo,…Usage-based
Performance-based media model: advertisers pay per outcome (CPM/CPC/CPI/CPO/CPE) tied to campaign KPIs plus media budget, not a fixed subscription. No public rate card or price ti…
Pricing modelUsage-basedUsage-based
Free optionsFree plan · Free trialNo free plan · No free trial
Deal on CubbieNone right nowNone right now
Company
Founded20122012
Team size51-200 employees51-200 employees
HeadquartersSan Francisco, CATel Aviv, Israel

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