Index Exchange vs Viant
Index ExchangeProgrammatic Advertising
ViantProgrammatic Advertising
From $3,000 / moPublished price
Index Exchange Programmatic Advertising Accelerating the Evolution of Ad Technology | Viant Programmatic Advertising Omnichannel DSP with CTV focus. | |
|---|---|---|
| Overview | ||
| Category | Programmatic Advertising | Programmatic Advertising |
| What it is | Global ad exchange powering transparent, efficient programmatic advertising transactions between premium publishers and top demand partners. | Viant is a self-service omnichannel DSP with strong CTV capabilities, enabling brands and agencies to plan, execute, and measure programmatic campaigns across streaming TV. |
| Pricing | ||
| Published price | Index Exchange is a supply-side ad platform that earns a revenue-share/take-rate on media transacted through its exchange rather than a subscription fee. No public rate card is pu… | From $3,000 / mo Viant's Adelphic omnichannel DSP offers a flat SaaS subscription of $3,000 per log-in per month (12-month minimum), independent of media spend, in addition to the traditional perc… |
| Pricing model | Not available | Flat rate |
| Free options | No free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2001 | 2021 |
| Team size | 501-1000 employees | 501-1000 employees |
| Headquarters | Toronto, Canada | Irvine, California |