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Contentful vs Optimizely

Contentful logo
ContentfulHeadless CMS
Optimizely logo
OptimizelyA/B Testing
Contentful logo
Contentful
Headless CMS

The content platform for the modern digital experience.

Optimizely logo
Optimizely
A/B Testing

Unlock digital potential.

Overview
CategoryHeadless CMSA/B Testing
What it isContentful is a composable content platform that provides a headless CMS with APIs for delivering content to websites, apps, and any digital channel with enterprise-grade scalability.Optimizely is a digital experience platform combining A/B testing, feature flagging, content management, and personalization for data-driven digital experiences.
Pricing
Published priceContact Contentful for detailed pricing information. Plans typically scale based on team size and usage requirements.Optimizely does not publish list prices; every package is custom-scoped and priced mainly on monthly tracked users (MTUs). Third-party procurement benchmarks (Vendr, SplitBase) pu…
Pricing modelTiered plansCustom quote
Free optionsFree plan · Free trialNo free plan · Free trial
Deal on CubbieNone right nowNone right now
Company
Founded20132010
Team size501-1,000 employees1,001-5,000 employees
HeadquartersBerlin, GermanyNew York, New York
Featured clientsSpotify, Staples, Jack in the BoxMicrosoft, eBay, Pizza Hut, IBM

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