CitrusAd vs RTB House
CitrusAdDisplay Advertising Platforms
Usage-basedPublished price
RTB HouseProgrammatic Advertising
Usage-basedPublished price
CitrusAd Display Advertising Platforms A new generation of identity-led retail media, both on and off-site. | RTB House Programmatic Advertising Cut through the online noise with truly personalized marketing campaigns powered by Deep Learning. | |
|---|---|---|
| Overview | ||
| Category | Display Advertising Platforms | Programmatic Advertising |
| What it is | Retail media platform enabling retailers to monetize their sites with sponsored products and display ads. | Personalized retargeting with deep learning. |
| Pricing | ||
| Published price | Usage-based No public rate card. Enterprise, usage-based fees tied to advertising volume and campaigns managed; sold to retailers and brands as part of Epsilon/Publicis retail media (now mark… | Usage-based Performance DSP using a dynamic CPC (dCPC) model tied to conversions; advertisers pay for ad spend/media, not a fixed license. No published rate card, CPM floor or budget minimum… |
| Pricing model | Custom quote | Usage-based |
| Free options | No free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2017 | 2012 |
| Team size | 201-500 employees | 1001-5000 employees |
| Headquarters | Brisbane, Australia | Warsaw, Poland |