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CitrusAd vs Index Exchange

CitrusAd logo
CitrusAdDisplay Advertising Platforms
Usage-basedPublished price
Index Exchange logo
Index ExchangeProgrammatic Advertising
CitrusAd logo
CitrusAd
Display Advertising Platforms

A new generation of identity-led retail media, both on and off-site.

Index Exchange logo
Index Exchange
Programmatic Advertising

Accelerating the Evolution of Ad Technology

Overview
CategoryDisplay Advertising PlatformsProgrammatic Advertising
What it isRetail media platform enabling retailers to monetize their sites with sponsored products and display ads.Global ad exchange powering transparent, efficient programmatic advertising transactions between premium publishers and top demand partners.
Pricing
Published priceUsage-based
No public rate card. Enterprise, usage-based fees tied to advertising volume and campaigns managed; sold to retailers and brands as part of Epsilon/Publicis retail media (now mark…
Index Exchange is a supply-side ad platform that earns a revenue-share/take-rate on media transacted through its exchange rather than a subscription fee. No public rate card is pu…
Pricing modelCustom quoteNot available
Free optionsNo free plan · No free trialNo free plan · No free trial
Deal on CubbieNone right nowNone right now
Company
Founded20172001
Team size201-500 employees501-1000 employees
HeadquartersBrisbane, AustraliaToronto, Canada

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