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AppDetex vs Zefr

AppDetex logo
AppDetexBrand Protection

AppDetex provides automated brand protection services that detect and remove brand infringement across mobile app stores, domain names, and social media.

CustomPublished priceNo reviewsRating2012Founded
Zefr logo
ZefrBrand Safety Platforms

Brand safety and suitability platform for video and connected TV advertising.

CustomPublished priceNo reviewsRating2009Founded
AppDetex logo
AppDetex
Brand Protection

Online brand protection.

Zefr logo
Zefr
Brand Safety Platforms

Brand safety and suitability platform for video and connected TV advertising.

Overview
CategoryBrand ProtectionBrand Safety Platforms
What it isAppDetex provides automated brand protection services that detect and remove brand infringement across mobile app stores, domain names, and social media.Brand safety and suitability platform for video and connected TV advertising.
Pricing
Published priceCustom
Now branded Tracer (formerly AppDetex). Consumption-based brand-protection pricing: an annual fee scaled to the volume of infringements detected and removed, with AI tools, portal…
Custom
Zefr does not publish pricing; its brand-suitability and contextual-targeting platform is sold to brands and agencies via custom enterprise quotes, typically tied to media spend a…
Pricing modelCustom quoteCustom quote
Free optionsNo free plan, No free trialNo free plan, No free trial
Deal on CubbieNone right nowNone right now
Company
Founded20122009
Team size51-200 employees201-500 employees
HeadquartersBoise, IdahoMarina del Rey, CA
Featured clientsMajor consumer brandsNot available

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