AdButler vs DoubleVerify
AdButlerAd Verification
Starts at $85/moPublished price
DoubleVerifyAd Verification
Usage-basedPublished price
AdButler Ad Verification Own Your Audience. Monetize Every Channel. | DoubleVerify Ad Verification Digital media measurement and verification. | |
|---|---|---|
| Overview | ||
| Category | Ad Verification | Ad Verification |
| What it is | Ad serving platform for publishers, ad networks, and agencies with first-party data. | DoubleVerify is a digital media measurement platform ensuring ads are viewable by real people in brand-safe environments with fraud detection and performance analytics. |
| Pricing | ||
| Published price | Starts at $85/mo | Usage-based No public price list or published unit rate. Ad-verification fees are charged on a CPM basis (commonly cited around $0.05-$0.30 CPM, up to ~$2 CPM for full fraud + viewability + b… |
| Pricing model | Usage-based | Custom quote |
| Free options | Free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2007 | 2008 |
| Team size | 11-50 employees | 1001-5000 employees |
| Headquarters | Kelowna, Canada | New York, New York |