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Zinrelo is an enterprise loyalty platform offering points, tiers, and referral programs with data analytics and AI-driven insights for customer retention and lifetime value growth.

Pricing

Custom quote

Founded

2014

Team size

51-200 employees

Headquarters

Sunnyvale, California

At a glance

Pricing model

Custom quote

Try before you buy

Integrates with

ShopifySalesforceKlaviyoMagentoHootsuite+4

Security

GDPR

About Zinrelo

Zinrelo (now TrueLoyal) is a loyalty, rewards, and retention platform for CPG, retail, and DTC brands, supporting points programs, tiers, referrals, communities, and user-generated content with data-science-driven optimization. It integrates with ecommerce platforms such as Shopify, BigCommerce, Miva, and NetSuite. Aimed at mid-market and enterprise brands running loyalty programs. Now operating as TrueLoyal.

Buyer Fit & Positioning

Procurement & Fit

Structured facts from the vendor to help your security, finance, and procurement reviews move faster.

Trust

Security & compliance

GDPR

SLA uptime target: Not specified

Security review turnaround: Not specified

DPA available: Not specified

Pricing

Commercial model

Pricing model: Custom quote

Free trial: Yes

Free plan: Yes

Contract minimum: Not specified

Procurement

Purchasing & legal

The vendor hasn’t added purchasing & legal details yet.

Fit

Best-fit company size

Company-size fit has not been specified yet.

Implementation & Procurement

Commercial Fit & Ecosystem

Proof, Outcomes & Momentum

Alternatives, Migration & Buyer Objections