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Cashback app for gas, groceries, and dining that helps brick-and-mortar merchants.

Pricing

Usage-based

Founded

2016

Team size

201-500 employees

Headquarters

Washington, DC

Upside preview

Preview from upside.com

At a glance

Best for

Solo / freelancer

Pricing model

Free

Try before you buy

Free trial · Free plan

About Upside

Upside is a retail cash-back and customer-acquisition platform that pays consumers cash back at participating gas stations, restaurants, and grocery stores while charging merchants only for measurable, incremental profit the app generates. It is aimed at brick-and-mortar retailers wanting to grow same-store sales without upfront ad spend. Merchants set personalized offers and Upside attributes and measures the resulting incremental transactions.

Procurement & Fit

Structured facts from the vendor to help your security, finance, and procurement reviews move faster.

Trust

Security & compliance

The vendor hasn’t added security or compliance details yet.

Pricing

Commercial model

Pricing model: Free

Free trial: Yes

Free plan: Yes

Contract minimum: Not specified

Procurement

Purchasing & legal

The vendor hasn’t added purchasing & legal details yet.

Fit

Best-fit company size

Solo / freelancer

Buyer Fit & Positioning

Implementation & Procurement

Commercial Fit & Ecosystem

Proof, Outcomes & Momentum

Alternatives, Migration & Buyer Objections