Best fit
Who should shortlist this first
- CRM buyers
SugarCRM provides AI-powered CRM software for sales automation, marketing automation, and customer service with a focus on time-aware customer journey intelligence.
Pricing
$19-135 / user / month
Reviews
1,200+
Founded
2004
Team Size
501-1,000 employees
Current Deal
25% off first 6 months
About SugarCRM
SugarCRM delivers an AI-powered CRM platform that automates sales, marketing, and customer service workflows. The platform's differentiator is time-aware AI that analyzes the complete history of customer interactions to predict future behavior and prescribe next actions.
Sugar Sell provides sales automation with AI-driven deal predictions, lead scoring, and pipeline management. The platform automatically captures customer interactions from email, calendar, and other sources to reduce manual data entry.
Sugar Market provides marketing automation with multi-channel campaigns, lead nurturing, and advanced analytics. Sugar Serve delivers customer service capabilities with case management, SLA tracking, and self-service portal.
SugarPredict AI analyzes historical data across the CRM to predict churn risk, deal outcomes, and customer sentiment. The platform can be deployed in cloud or on-premise environments.
Pricing
$19-135 / user / month
Sugar Sell Essentials: $19/user/month - Core sales CRM
Sugar Sell Standard: $59/user/month - Full sales automation
Sugar Sell Advanced: $85/user/month - AI-powered insights
Sugar Sell Premier: $135/user/month - Complete platform
Buyer Fit & Commercial Snapshot
Buyer teams
Common buyer roles
- API Available
- Per-Seat Pricing
- AI-Powered
Commercials
Commercial snapshot
Pricing
$19-135 / user / month
Reviews
1,200+
Founded
2004
Team Size
501-1,000 employees
Procurement
Questions to answer before purchase
- Confirm security, access controls, and onboarding ownership directly with the vendor.
- Validate how $19-135 / user / month pricing scales as usage grows.
- Review website and support resources before procurement review.
- Compare the current deal terms against standard packaging and renewal structure.
Buyer-fit and commercial detail available
Create an account to unlock shortlist guidance, commercial context, and procurement notes for SugarCRM.
Stack Fit, Alternatives & Trust
Ecosystem
Commonly evaluated with
Palo Alto NetworksMagento (Adobe Commerce)Cloudflare Workers EdgeShipStationAPI AvailablePer-Seat PricingAI-PoweredIncludes Mobile App
Alternatives
Other products buyers may compare
- HubSpot
- Zoho CRM
- Salesforce
- Zoho CRM Plus
- Monday CRM
- Pipedrive
- monday sales CRM
- Attio
Trust
Signals available today
- Users appreciate the time-aware AI capabilities and the no-touch information management that reduces data entry. The platform handles complex B2B sales processes well. Some note that the user interface, while improved, trails some newer CRM platforms in polish.
- LinkedIn company profile available
- Profile refreshed Mar 29, 2026
- Public profile launched Mar 29, 2026
Executive scan
Summary and what a claimed profile unlocks
SugarCRM is a crm product positioned for buyers that want stronger context around pricing, category fit, and real-world proof before committing to a shortlist.
How should buyers evaluate this profile?
Start with category fit, pricing posture, and buyer proof. Then confirm rollout support and procurement readiness directly with the vendor.
What makes the profile stronger after a vendor claims it?
Claimed profiles unlock richer buyer-fit notes, rollout guidance, procurement details, outcome proof, alternatives, and freshness updates.
Deeper stack and trust research available
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Case Studies
Enterprise deployment at scale
A mid-market company implemented SugarCRM across 3 departments, reducing operational overhead and consolidating their workflow into a single platform...
ROI within first quarter
After switching to SugarCRM, the team reported measurable improvements in efficiency and a positive return on investment within 90 days...
Case studies available
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Notable Customers
- Sennheiser
- Tetley
- CAA
Named customer proof available
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