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Programmatic direct mail platform for performance marketers with audience targeting, A/B testing, and conversion tracking.

Pricing

Mid-range

Founded

2017

Team size

11-50 employees

Headquarters

New York, NY

Poplar preview

Preview from heypoplar.com

At a glance

Best for

Startup (1-50), Small business (51-200), Mid-market (201-1,000), Enterprise (1,000+)

Pricing model

Tiered plans

Try before you buy

Free trial · Free plan

Integrates with

Customer.ioIterableOptimizelyMailchimpFaraday+4

Security

SOC 2

About Poplar

Poplar is represented conservatively in Cubbie's catalog. Poplar does not publish a current numeric starting price on its public product site. Pricing is tailored by deployment, usage, modules, organization size, or contract scope; contact the vendor for a quote. Pricing and availability can change by edition, usage, region, contract term, implementation scope, or support requirements; buyers should confirm current terms directly with the vendor or successor brand.

Procurement & Fit

Structured facts from the vendor to help your security, finance, and procurement reviews move faster.

Trust

Security & compliance

SOC 2

SLA uptime target: Not specified

Security review turnaround: Not specified

DPA available: Not specified

Pricing

Commercial model

Pricing model: Tiered plans

Free trial: Yes

Free plan: Yes

Contract minimum: Not specified

Procurement

Purchasing & legal

The vendor hasn’t added purchasing & legal details yet.

Fit

Best-fit company size

Startup (1-50)Small business (51-200)Mid-market (201-1,000)Enterprise (1,000+)

Buyer Fit & Positioning

Implementation & Procurement

Commercial Fit & Ecosystem

Proof, Outcomes & Momentum

Alternatives, Migration & Buyer Objections